Reliable Education: Online Seller Summits
The Challenge.
Having successfully run summits for the past 5 years, Reliable Education; a leading online education provider, wanted to increase the engagement with their thriving online community who they met with Annually.
Creative and Concepting.
Coming off a blank canvas of basic event branding we were provided the opportunity to develop a brand for Reliable Education’s Online Seller Summits.
The creative strategy positioned the client as a thought leader and guide in a metaphorical jungle environment. The vision of the creative strategy was first bought to life on paper with a hand illustrated logo and key visuals providing the art director the ultimate creative freedom.
Design.
With concepts approved, the team set about bringing the creative vision to life. With a number of low cost stock elements and a highly effective illustrator we bought to life the new event brand. The branding was then adapted and tailored to over 100 pieces of artwork, ranging from name badges to huge wrap around digital screens.
The Event.
The event attracted almost 2000 students, a significant increase over previous years and bought about a new level of opportunity for Co-founder’s Adam Hudson and Joe Olejnik. With the success of the event and a solid creative strategy, Mindjam and event partner, the Company We Keep were locked in to deliver Summit 6 and Summit 7.
What Our Clients Said.
“The creative of the event was absolutely stunning.
I believe it was a key contributor to the incredible feeling that was generated amongst everyone in attendance.
We all really enjoyed working with you throughout the whole process, and are so excited to deliver the next amazing event with you as well.
Thanks again Luke.”
Steve Olejnik – Director – Reliable Education
“Thank you for your amazing knack of getting the brand, and immersing yourself (and team) into RE - and for delivery such an outstanding creative.You certainly did make it spectacular. Our entire team, and the audience have been blown away.Look forward to working with you on the next Summit!”
Vanessa van Zyl – Event Director - Reliable Education Summit & Events